Virgin Voyages is expanding its Alaska cruise lineup for 2028, giving travelers more ways to explore the state's glaciers, coastal communities and wildlife aboard Brilliant Lady. The cruise line has opened reservations for 18 sailings, including four new itineraries, with departures from Seattle and Vancouver between May 1 and September 14, 2028.

The new season includes voyages lasting seven to 12 nights, with both roundtrip cruises and one-way itineraries. That flexibility gives travelers a choice between a weeklong Alaska vacation and longer journeys with additional time in port. The itineraries also include scenic cruising opportunities at some of Alaska's best-known glacier destinations.

For Virgin Voyages, the announcement builds on the cruise line's existing Alaska experience while expanding the choices available to adult travelers interested in visiting the region. Brilliant Lady will combine its Alaska port calls and glacier viewing with destination-inspired entertainment, dining and onboard activities designed around the cooler climate.

Five Highlights From Brilliant Lady's 2028 Alaska Season

Virgin Voyages has outlined several itineraries that demonstrate the range of experiences available during the 2028 season. Travelers can choose between shorter voyages, extended port-intensive cruises and sailings that combine different departure and arrival cities.

May 1: A 10-Night Vancouver-to-Seattle Cruise

The season begins May 1, 2028, with a 10-night voyage sailing from Vancouver to Seattle. Ports of call include Juneau, Skagway, Icy Strait Point and Ketchikan. The itinerary also features scenic cruising at Hubbard Glacier, giving guests an opportunity to experience Alaska's dramatic glacial landscape during the voyage.

Seven-Night Seattle Roundtrip Cruises

Travelers looking for a weeklong vacation can choose seven-night roundtrip sailings from Seattle. These itineraries visit Ketchikan, Sitka and Victoria, with scenic cruising through Endicott Arm to Dawes Glacier.

The Seattle roundtrip format offers a straightforward option for travelers who prefer to depart and return to the same city while still experiencing Alaska's coastal scenery and multiple port destinations.

July 13: A 12-Night Alaska Adventure

For travelers who want more time in Alaska, Brilliant Lady will operate a 12-night Seattle roundtrip departing July 13, 2028. The itinerary includes Ketchikan, Sitka, Icy Strait Point, Haines, Juneau and Skagway, along with scenic cruising at Hubbard Glacier.

With six named port destinations and a glacier-viewing experience, this sailing offers one of the more extensive opportunities to explore Alaska within the announced lineup.

July 25: A Nine-Night Glacier-Focused Voyage

Another option departs Seattle on July 25, 2028, for a nine-night roundtrip cruise. Hubbard Glacier is included in the itinerary, along with port calls at Sitka and Haines.

September 7: A Seven-Night Seattle-to-Vancouver Cruise

The season's later departures include a seven-night voyage leaving Seattle for Vancouver on September 7, 2028. The sailing brings the Alaska season toward its September 14 conclusion, offering coastal exploration and glacier views along the way.

Alaska-Themed Entertainment Continues Onboard

Virgin Voyages says its Alaska experience extends beyond the destinations visited during the day. During the cruise line's initial Alaska season, it introduced several activities and entertainment experiences developed around the region's climate and character.

These Alaska-specific Happenings include Drawn to the Wild, You Don't Know Lumberjack, Baking Alaska and Headphones and Horizons. The cruise line also introduced two dedicated roles, The Lumberjack and The Naturalist, bringing additional local character and wildlife insight to the onboard experience.

Brilliant Lady's public spaces also provide opportunities to enjoy Alaska's scenery without heading ashore. Guests can relax on private balconies featuring Virgin's signature red hammocks, spend time in The Galley near floor-to-ceiling windows or take in coastal views from the panoramic glass wall at The Athletic Club.

Onshore, Virgin Voyages offers Shore Things excursions covering activities such as wildlife watching, glacier adventures, fishing and cultural experiences. The combination gives travelers options for exploring Alaska during the day before returning to the ship for dining, entertainment and time enjoying the views.

Virgin Voyages Highlights Whale Protection Efforts

The cruise line also highlighted its environmental efforts as part of the Alaska announcement. Virgin Voyages has partnered with marine conservation charity ORCA to train its marine team to identify whales and take steps intended to reduce the risk of vessel strikes.

Virgin Voyages also participates in Protecting Blue Whales and Blue Skies, a voluntary vessel speed reduction program operating in California waters. The program is designed to help reduce the risk of whale strikes while also addressing underwater noise and air pollution.

These initiatives are relevant to Alaska travelers, where wildlife encounters are an important part of the appeal of a cruise. Virgin Voyages says its marine team training and participation in conservation efforts are part of its approach to operating in the waters its ships visit.

Booking Brilliant Lady's 2028 Alaska Cruises

With 18 departures scheduled between May 1 and September 14, 2028, Virgin Voyages is offering a range of Alaska cruise options for adult travelers. The lineup includes seven-night voyages, longer itineraries of nine and 10 nights, and a 12-night roundtrip sailing from Seattle.

Travelers comparing the options should pay attention to departure and arrival ports as well as the number of nights. Some itineraries begin and end in Seattle, while others connect Seattle and Vancouver, which can affect how travelers plan their transportation before and after the cruise.

Reservations for Brilliant Lady's 2028 Alaska season are now open. Travelers can explore the itineraries and book through Virgin Voyages or contact their First Mate, the cruise line's term for a travel advisor.

Source: Virgin Voyages